imo multi account management is not about running as many accounts as possible. It is about giving each account a clear role, owner and review path.
Public imo data shows 200M+ users, 170+ countries and regions, and 62 languages. Google Play shows a 1B+ install scale. For teams serving that kind of audience, one account is often not enough for support, communities, campaigns and follow-up.
A practical workflow separates support accounts, community accounts, campaign accounts and re-engagement accounts. Each account should have an owner and backup owner. Permissions should be layered so operators, editors and admins do different work.
The result should be measured by effective conversations per account, average response time, template usage and follow-up completion. Multi-account management should make operations steadier, not more aggressive.